AO.com deals
2 Current Deals
Some cheapest prices, but many deals are matched elsewhere
Online retailer AO.com* has discounted hundreds of items for its Black Friday sale. Like in previous years, it launched offers early – beginning on Wednesday 28 October, and it'll last until Tuesday 1 December.
How good is the sale? When we checked, over 750 items were included. We found some products cheapest at AO.com, though often only marginally, while many others were price-matched elsewhere – so compare prices before buying.
AO.com also has 'member prices', which can be cheaper than its Black Friday prices. Membership costs £39.99 a year, so don't sign up for one deal unless the member saving outweighs the fee, and you've checked it's still cheapest elsewhere.
Below are some (non-member) deals we spotted on Tuesday 3 November:
Cheapest at AO.com:
-
Ninja Foodi Max DualZone AF400UK air fryer* - £159 (RRP £230). Next cheapest, £159.99 at Tesco
-
De'Longhi Magnifica Plus ECAM320.60.B coffee machine* - £499 (RRP £699). Next cheapest, £499.99 at Peter Tyson
Price-matched elsewhere:
-
Vax Platinum Smartwash CDCW-SWXS carpet cleaner* - £169 (RRP £299). Price-matched at Very
-
Dyson Supersonic R Straight+Wavy hair dryer* - £349 (RRP £449). Price-matched at Currys and John Lewis
How big are the discounts? AO.com isn't advertising its sale as 'up to' a certain percentage off, but we checked a sample ourselves:
-
Minimum discount we spotted: 7%
-
Maximum discount we spotted: 63%
-
Typical discount based on 50 random items: 27%
Will more deals be added? We think so. Based on previous years, we'd expect the current selection to grow as Black Friday (27 November) approaches.
AO.com 'Price Match Guarantee': Its extended price-match guarantee covers purchases made from 12 October to 11 December, giving you until 23 December to claim if you spot the item cheaper at AO.com or elsewhere. From 12 December, its standard guarantee applies instead, giving you seven days from delivery to claim.
Important: Don’t allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don’t need or can’t afford. Always do your own price comparisons to ensure you’re getting the best deal – don’t just take a retailer’s word for it.
See Black Friday 2026 for all our analysis. Check Deals & Vouchers for more of the latest offers.
Discounts on fridges, washing machines & TVs etc
Household appliance retailer AO.com has regular discounts online via its website, but you could also save money on white goods and electricals by visiting its official eBay outlet*.
All items are new and include TVs, washing machines, fridges, cookers, and dishwashers. Everything is sold with the usual manufacturer's guarantee.
AO.com Black Friday 2026 prediction*
Discounts on 100s of items, lasting about four weeks
🗓️ Predicted from Wednesday 28 October till Monday 30 November
AO.com discounts hundreds of items for Black Friday, and we predict this'll be a month-long offering, with new deals dropping throughout. Last year, AO discounted 700+ products, including a Philips air fryer for £59, a Vax carpet cleaner for £182 and a KitchenAid stand mixer for £345. Most deals we checked were price-matched by rivals, so always compare prices before buying, and look out for retailer-specific perks, such as an extended warranty.
In 2025, the typical discount we spotted was 23% off and the maximum was 56% off.
AO.com discounts on 100s of items*
Brands such as Oral-B, Dyson & Vax. Many items price-matched
Online retailer AO.com* has discounted hundreds of items for its Black Friday sale. Like in previous years, it launched offers early – beginning on Wednesday 29 October, and it'll last until Tuesday 2 December.
There are currently over 700 items included in the sale, though we reckon more deals will be added throughout November. AO.com has 'Member Prices', which in some cases are cheaper than the Black Friday price, but it costs £39.99 a year to be a member, so it's only worth it if you regularly shop here throughout the year.
AO.com has extended its price match guarantee* against other selected retailers throughout November, for any item purchased between Wednesday 5 November and Tuesday 2 December. Its price promise is normally only valid for seven days after purchase.
Below are some deals we spotted on Friday 21 November:
Price-matched elsewhere:
-
Oral-B Vitality PRO electric toothbrush– £35 (was £80). Price matched at Amazon -
Philips 2000 Series NA230/09 air fryer – £59 (was £99). Price matched at Amazon and John Lewis
-
Vax Platinum Smartwash CDCW-SWXS carpet cleaner – £182 (normally £299). Price-matched at Amazon
-
KitchenAid Artisan 5KSM125BCU Stand Mixer - £345 (was £549). Price matched at Amazon. AO Five Star members can pick up the product for £327 but this costs £39.99 per year.
Cheaper elsewhere:
-
Dyson V11 Extra cordless vacuum cleaner – £348. CHEAPER at Amazon for £347.98
While AO.com isn't flagging this sale as 'up to' a certain percentage off, we did our own research and found the following:
Min discount we spotted: 5%
Max discount we spotted: 56%
Typical discount based on 10 random items: 23%
Important: Don’t allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don’t need or can’t afford. Always do your own price comparisons to ensure you are getting the best deal possible – don’t just take a retailer’s word for it.
See our full Black Friday 2025 analysis. Check Deals & Vouchers for more offers on now.
Martin's Money Mantras
Use them
If you answer 'NO' to any of the following questions, don't buy.
Are you
Will I use it?
Is it worth it?
Are you
Do I need it?
Can I afford it?
Free protection for all shopping!
And although Section 75 doesn't apply to debit cards, there is something else to fall back on if you've paid using a debit card, or used a credit card for a purchase under £100. Known as Chargeback, this is part of banks' and card companies' internal rules and not a legal requirement. Read full details of Section 75 or Chargeback, plus how to claim, in our guides.
What the * means above
If a link has an * by it, that means it is an affiliated link and therefore it helps MoneySavingExpert stay free to use, as it is tracked to us. If you go through it, it can sometimes result in a payment or benefit to the site. It's worth noting this means the third party used may be named on any credit agreements.
You shouldn’t notice any difference and the link will never negatively impact the product. Plus the editorial line (the things we write) is NEVER impacted by these links. We aim to look at all available products. If it isn't possible to get an affiliate link for the top deal, it is still included in exactly the same way, just with a non-paying link. For more details, read How this site is financed







![[[Amazon]] deals & discount codes](https://images.ctfassets.net/x1xkqhj4w3lh/0db322ec-c734-4e17-b621-ac731f3fe396/0cbf03b85e94140db99ffd220a1d006a/Amazon-Logo.png?fm=png&h=120&q=87&fl=png8)
![[[Boots]] deals](https://images.ctfassets.net/x1xkqhj4w3lh/ade85795-f891-49b3-bc9e-5bc66b9c3a9a/7330ff79fb9a3be0464345a99241a1b4/Boots-logo-2019.png?fm=png&h=120&q=87&fl=png8)
![[[M&S]] deals](https://images.ctfassets.net/x1xkqhj4w3lh/d87b2196-0e37-4213-a72c-4447b8a5fe4c/188172ca3a30bde0b41b3cd7737b9dc5/m-and-logo-updated.png?fm=png&h=120&q=87&fl=png8)
![[[Ikea]] deals](https://images.ctfassets.net/x1xkqhj4w3lh/3PJUf7sAubWktESfO5tebM/e749dca25bea6d5d7b3d5298d0ffe942/IKEA_2018_Adobe_RGB_100.png?fm=png&h=120&q=87&fl=png8)
![[[Asos]] deals](https://images.ctfassets.net/x1xkqhj4w3lh/015595df-0b31-4873-9a85-f5a39ad65ba9/3f3032603c6abf680041cd6dc05b6d0d/asos-logo-dp.jpg?fm=jpg&h=120&q=87&fl=progressive)
![[[Lidl]] deals](https://images.ctfassets.net/x1xkqhj4w3lh/fced5928-c9ca-412a-b177-f2c241f79c4b/740587d16f38de341cac0eedc2667834/lidl-logo-july-2017.jpg?fm=jpg&h=120&q=87&fl=progressive)
![[[Argos]] deals](https://images.ctfassets.net/x1xkqhj4w3lh/58517fd9-f959-4288-8bd6-8a4a7123b8f9/1beb4c28a1028cf86dc6570fa0249c68/argos-square-logo.jpg?fm=jpg&h=120&q=87&fl=progressive)
![[[eBay.co.uk]] deals](https://images.ctfassets.net/x1xkqhj4w3lh/66a67a89-c980-4957-9832-d9098b7811b4/9ead4eeafc00d026ca7f284c422f514f/ebay-logo.jpg?fm=jpg&h=120&q=87&fl=progressive)









